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Home Politics

BJP Launches “Modi Ka Parivar” Campaign Amidst Political Sparring

Congress Counters BJP's Move with "Modi Ka Asli Parivar" Narrative.

by Vishesh Singh
March 5, 2024
in Politics
Reading Time: 2 mins read
Modi & shah
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In the midst of political sparring between the Bharatiya Janata Party (BJP) and the Congress, a new campaign titled “Modi Ka Parivar” has been launched by the BJP, led by Prime Minister Narendra Modi himself. This move comes as a counter to Rashtriya Janata Dal (RJD) chief Lalu Prasad Yadav’s recent jab at the Prime Minister, questioning his familial background.

Prime Minister Modi, addressing a rally in Telangana’s Adilabad, vehemently defended his stance, asserting, “My life is an open book, 140 crore people of the country are my family.” He further added, “Every poor person in the country is my family. Those who have no one belong to Modi and Modi belongs to them.”

This initiative has been embraced by top BJP leaders, including Union Home Minister Amit Shah, party president JP Nadda, and several others who have added “Modi Ka Parivar” to their social media handles.

Congress Criticises “Modi ka parivar”

However, the Congress, led by Rahul Gandhi, has swiftly responded to this campaign, dismissing it as a tactic to divert attention from pressing issues.

Gandhi criticized the BJP’s move, stating, “Farmers are in debt, youths are unemployed, labourers are helpless, and the country is being looted by Modi’s ‘real family’.”

Launching a parallel narrative on social media platforms, the Congress initiated the hashtag “Modi Ka Asli Parivar” (Modi’s real family), aiming to highlight alleged connections between Prime Minister Modi and influential businessmen like Gautam Adani. They also questioned the inclusivity of the term “Modi Ka Parivar,” challenging whether it truly represents all segments of society, including farmers and unemployed youth.

Moreover, the Congress pointed out instances of alleged misconduct involving BJP leaders, such as Minister of State for Home Ajay Mishra Teni, whose son was acc

modi ka parivar

used of mowing down protesting farmers, and MP Brij Bhushan Sharan Singh, who faced allegations of sexual harassment from women wrestlers.

As the political landscape continues to be shaped by these dueling narratives, both parties are attempting to sway public opinion in their favor, emphasizing contrasting visions of leadership and governance.

Author

  • Vishesh Singh
    Vishesh Singh

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